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Why Do a Business Plan?

Developing a comprehensive business plan involves a lot of research and hard work, but the resulting benefits to you and your new business are well worth the effort. Your business plan is the most important business document you will ever prepare.

A business plan:

  1. Helps you evaluate your business idea and make a final decision on whether or not to proceed with the business venture.
  2. Helps you improve your chance of business success by setting out realistic goals and financial projections against which you can measure actual performance.
  3. Helps you obtain financing. Investors and lenders will use it to assess the viability of your proposed business venture. Financial institutions generally require a detailed business plan before they will even consider lending you money.