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Two: Managing Employees
Hiring and keeping good employees is one of the most crucial management
tasks for small (and large) businesses. Good employees can be your
company's greatest asset.
In a small retail or service business, new and repeat sales are
directly related to how well your employees look after the needs
of your customers. In a small manufacturing business, the quality
of your products and the efficiency with which you produce them
is directly related to the commitment and competence of your employees.
See Company Image and Customer Relations in chapter Three of Marketing
for Small Business for further discussion.
Human Resource Planning
Employee Relations
Employee Compensation, Incentive, and Benefits
Recruiting and Hiring New Employees
Job Design and Description
Hiring Employees on Contract
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